Annual Giving in One Hour A Week

 

Do you wish your nonprofit organization had more money coming in? Are you generating grant proposals but never seem to have time to raise charitable gifts from individuals? Did you somehow become responsible for fundraising even though you haven’t done it before? Are you stuck in the Catch-22 of not raising enough money to hire someone to raise money?

If you’re the one who has to make fundraising work, welcome to Annual Giving in One Hour a Week. I have committed to posting one task every week that takes about an hour to do. Use the exercises to build or elevate your annual giving program. Annual giving done right provides a steady stream of unrestricted revenue, as well as a way to engage people who care about the work you do. I want you to have the tools to raise money without becoming overwhelmed.

Visit here to find weekly, bite-sized tasks that build over the year to create a solid annual giving program so your organization can raise money through the relationships you already have. I post on Mondays so you can look ahead at your week and put your One Hour on the calendar. Whether you do the work all at once or in a few pieces, commit to completing it before the next Monday to stay on track.

The structure of this free online guide is based on a calendar year, but start when you are ready! Your feedback and questions are welcome, so please connect with me.

 

WEEK 48

It’s Showtime for Annual Giving​ Tomorrow is Giving Tuesday, and the first day of the busiest giving month of the year. Dress rehearsal is finished, the opening acts are done, and you’re on stage live for a month, closing gifts. Welcome to Week 48! Your time this week...

WEEK 47

Should You Drive Year-End Giving With A Draft Donor List? Week 47 is a short one, so this week’s task is considering rather than producing. Today’s image is a dreamy view of some woods, which is a good setting for thinking things over. One way to push lapsed donors to...

WEEK 46

WEEK 46

Boost Your Retention Rate With Two Easy Exercises​ At Week 46, it is time to identify the people most likely to come through with year-end gifts. Attrition is natural; there are always a few people who don’t renew by year-end. You have time now to take action so that...

WEEK 45

Launch Your Soft Ask​ At Week 45, it is time to put the finishing touches on your soft ask, in whatever form you have chosen, so it is ready to drop next week. The soft ask reminds people about the good work that you do without making a direct request for financial...

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